Partner with Sansui
Power Up Your Business with Smart Technology
Empower your business with Sansui’s smart technology, reliability, dedicated partner programs and end-to-end business support.
Ready to Grow with Sansui? Let's Talk.
Distributors and Resellers
Scale Distribution with a Nationally Recognized Brand
As a legacy brand with decades of goodwill, Sansui invites experienced distributors and channel partners to onboard with us. Our B2B channel provides full support for bulk procurement, territory management, and after-sales integration.
We support:
- State-wise or district-wise distribution tie-ups
- Multi-model line access across product categories
- Training, stock planning & digital onboarding
- ERP/API support for large-scale partners
Why Choose Us?
Direct Pricing from the Brand
Buy straight from the source with zero middleman markups. Get better margins and full transparency on every deal.
Certified Products with Warranty
All Sansui products meet Indian quality standards and come with valid warranty coverage.
End-to-End Logistics Support
From dispatch to doorstep, we handle the supply chain for you. Pan-India delivery and installation coordination included.
Key Account Manager
One point of contact for all your business needs. From pricing to service escalations, you're always covered.
Sansui is proudly aligned with the Make in India initiative.
All our products — from Smart TVs and Air Conditioners to Washing Machines — are manufactured in India, ensuring better control on quality, faster delivery, and national economic impact.
The Sansui Promise
Backing your retail success every step of the way.
4+ Star Rated Products
High Quality, Rated Products for Superior Performance
13000+ Pincode Coverage
Extensive Service Coverage across India
2,500+ Certified Personnel
Expert Support from Certified Professionals
Easy & Secure payment plans
Enjoy Convenience with Secure and Flexible payment plans
Frequently Asked Questions
1.How can I apply to become a Sansui partner?
Simply fill out the partnership inquiry form on this page. Our team will review your application and get in touch for further discussions.
2. Will I have a dedicated point of contact for ongoing support?
Yes. Once you are onboarded as a Sansui partner, you will be assigned a dedicated account manager or regional point of contact.
3.Does Sansui offer a transparent margin policy for its partners?
Yes. Sansui follows a clear and transparent margin policy to ensure our partners have full visibility into their earnings.
4. How does Sansui ensure product availability and timely supply?
With in-house manufacturing and a robust distribution network, we ensure timely product availability and efficient supply chain support for our partners.
5. Do I have to start with a specific product category, or can I partner for all categories?
You have the flexibility to choose. Partners can start with a specific product category based on their business focus, however, if you're equipped and interested, you’re welcome to partner across all Sansui product categories from the start.
6. Does Sansui provide marketing support to its partners?
Yes. Sansui provides marketing deliverables as required to support brand visibility and partner growth. Our team works closely with partners to ensure they have the necessary collaterals to effectively promote Sansui products in their market.
7. Can I become a regional distributor or dealer?
Yes, we are open to onboarding qualified distributors and dealers with relevant experience and market presence. Territories, pricing, and product lines are allocated based on strategic alignment and mutual evaluation.